During The Site Construction (consider it)

The first thing that you need to consider is whether or not the design and construction process is utilizing proper tactics for search engine optimization. If you’re doing the work, and you aren’t sure what you need to do or you’ve hired someone that is new at this, you will need to figure out a plan of action that is on par with professional level optimization. That means you may want to hire someone to help you out. Hiring a professional here will help you establish the right code structure and content for inline anchor text and more. Without focusing on these things, you may not see market share at all. Optimization starts during the construction phase, but it’s not necessarily the best time.

After Site Launch (go for it)

When the site launches, you should start working on search engine optimization. Whether you start doing it yourself or you look for professional seo services, this is a good thing. First, you will find that an assessment of your existing reach is going to be necessary. If you’re not getting any traffic, if you’re absolutely a brand new brand and you need help, don’t do it yourself. Hire someone to give you a full report of what needs to get done and then start getting it done. Take baby steps here, or else you will not see the results come through properly. Once the site is up and running, test it for speed, navigation, broken links, and read through all the content. Everything should be in proper order and it should load fast.

Long After Launch (do it)

If you haven’t done anything to help your search engine placement, then the time is now. Look for a professional company that has a proven track record for helping people with ranking. Ranking high on internet search results will help you sustain a market share that goes beyond the initial launch of your site. Do not wait too long to hire someone, and don’t work on this alone, have a professional team work on the elements here and make sure that you do whatever it takes to move forward with proper implementation. Without good implementation cycles, you will not be able to gain market share.

The right time to hire professional services is a matter of considering your site. Some people don’t need to work on this right away, and others haven’t even started to work on backlink generation at all. No matter where you are with your site, make sure that you assess the needs that you have. Most people don’t even start to look at this type of work until they see no major hits or attention coming their way. If that’s the case, then start now. However, if you are seeing ok traffic, then wait a little time and look for a good company to work with.